“We aim to create a lifetime experience,” say the ambitious business students from Copenhagen Business School (CBS) as they kick-start the CBS Case Competition 2011.
Avenue hotel hosts a large number of the international students as they study, work and play.
The Fast Track for Personal Growth
“We want to maintain a creative playground that supports and develops our talent. We want to be a fast track for personal growth,” say the hardworking students in the organizing committee of CBS Case Competition 2011.
They have invited ambitious business students from all over the world to participate in an action-packed programme of case stories, seminars, relaxed get-togethers, and of course the case competition, from 28 February to 4 March, 2011.
Dress Up H & M for the Future
The case for the competition was initiated by an analysis of the apparel industry by Boston Consulting Group. Then the actual case, international apparel giant H & M, was presented by case writers Mia Møgelgaard and Danielle Bernth.
“We hope to receive qualified, creative and realistic business cases on how to make H & M grow in the future,” said Sanna Lindberg, Head of Global HR at H & M, who flew in from Stockholm to oversee the launch.
Three groups, each consisting of students from four international business schools, are right now sweating to come up with the best proposal for the future growth of apparel giant H & M.
More about the CBS Case Competition 2011
The final in the CBS Case Competition 2011 takes place on Friday 4 March at 2 pm.
Find more information about the CBS Case Competition 2011 and download the H & M case.
Should you want a more personal introduction to the H & M case you may be as lucky as to bump into one of the participants from the case competition in the lounge at Avenue Hotel.